FASHION EDITORIAL
/creative direction
/casting
/production
PUBLISHED:
33 MAGAZINE
In the noisy, aggressive and pounding times we live in, the minds and bodies of our generation often get lost in the stream of today’s frantic lifetime. We live in a world where we are constantly surrounded and overwhelmed with information, pressures, and anxieties that we abandon ourselves to excesses as a relief valve in an attempt to stay afloat. Half measures aren’t allowed. We need a frenetic story, delirious passions, feverish dreams, to push ourselves to out limit, go all-in and end up in an overdose.
With this project, my intention is to portray these minds, giving a voice to those who struggle to keep pace with society’s rhythm by living as machines or as party animals, between a sleepless night and a passive day. Minds whose body functions through infinite amounts of burned tobacco, living their life through a screen and trying to get to the last pill (I swear this time!).
Sophia French
Assisting/
Luke Regan
Styling/
Tiana Hsu
Makeup/
Julia Kuzmenko
Hair/
Hasan Sahin
Alice Stoner
Jack Beaumont
Emowie